KeenTide Atelier

About KeenTide Atelier

We founded KeenTide Atelier to treat knitting like design: clear systems, strong typography, and projects that move from concept to wardrobe. Our editorial process means you spend more time making and less time deciphering.

Mission

Empower knitters to make garments they love by teaching fundamentals with editorial clarity and rigorous practice.

Approach

We build each lesson around a tangible decision: fiber, gauge, shaping, finishing. You’ll learn to read fabric, choose tools, and construct with intent.

Community

Critique threads and office hours create accountability without pressure. Feedback is kind, specific, and actionable.

Timeline
  • 2018 — Pattern clarity research

    We audited 200+ patterns to identify ambiguity traps. The result informs our annotation system and rubric used across courses.

  • 2020 — First live cohort

    We ran a 6-week lace cohort with weekly critiques. Completion rates jumped when feedback focused on decision checkpoints.

  • 2024 — Editorial platform

    We standardized course templates, charts, and checklists, making our catalog consistent and delightful to read.

Team

Mara Ellison
Head of Instruction • Cables & Structure

Mara brings a garment-engineering lens to shaping. She rewrites dense cable charts into readable, test-knit sequences.

Jonas Reed
Curriculum Lead • Lace & Charts

Jonas focuses on chart literacy and tension diagnostics for drape. His critique style is precise yet friendly.

Amaya Chen
Community • Colorwork & Socks

Amaya moderates critique circles and runs sock labs. Expect pragmatic fixes and clear, supportive feedback.